Holiday
resorts are a popular place to venture to get TLC. Whether you are going on
holiday with your family, friends, partner or a solo adventure, resorts offer a
combination of independent living and a range of all-inclusive extras to
minimise stress whilst you are abroad. From luxury onsite gyms to pools,
restaurants, golf courses, kids clubs, spas and daily excursions - they have
something for everyone. And, it is no secret that their popularity is immense;
this is why many business developers are looking to venture into the
hospitality and resort business.
Yet, aside
from the finances, what exactly do you need to consider before opening a resort
and how can you make yourself stand out from the rest? Read on to find out
more.
Choose a destination
First and
foremost, you need to choose a destination. Whether you want to create the
ultimate UK staycation, or you want to venture to some hidden paradise, the
world is really your oyster! Consider the culture and topography of the country
you are choosing, whether it is Greece, Thailand, South Africa, the Caribbean
or Italy.Decide how you want to enhance this, and improve tourism without
destroying its natural beauty. From turquoise cerulean waters to jagged
mountainscapes and lush forests, choose a location that will appeal to your
target market. This leads us on to…
Choose a target market
Defining
your resort’s target market is incredibly important as this can impact the
overall design as well as the facilities that you will offer. Many couples and
older generations may not want to venture to a peaceful and relaxing space that
has young children running around. Plus, families will be drawn towards
family-friendly resorts that have plenty of daily activities that they can take
part in. What's more, if you are targeting the young adult generation - they
will want different facilities too, like bar crawls and boat trips.
What facilities will you offer?
After you
have chosen your target market, you need to consider the facilities that you
will offer. Whether that is a state of the art infinity pool, luxury spa and
gym, wedding facilities, all you can eat breakfasts or daily excursions - there
is a myriad of different options to choose from when looking to attract guests.
For example, if you build a resort in Thailand, you could have trips that help
and teach conservation efforts like elephant and turtle sanctuaries. Or, if you
are opening a resort in Oxford, you can organise trips throughout the famous
city, and the scenic AONB’s of The Cotswolds and Chiltern Hills.
A popular
facility that many resorts offer is a golf course.
Specific golf course
holidays are becoming more and more popular for all ages, offering a great day
out for families, stag dos, couples and the older generation. It gets your
guests out into nature and requires plenty of skill, patience and technique.
If you are looking to open a UK resort in
Oxfordshire or Bedfordshire, why not contact us at
Graham
Churchill Plant Ltd?
We offer land reclamation services
that are catered to golf course engineering, a popular feature of resorts and
hotels. Your golf course is sure to attract plenty of guests of all ages. Plus,
we can help you with the waste management of your construction site whilst you
build the resort. To find out more about us and our services,
simply contact us today.
